REINVENTION IS A REQUIREMENT
Take control of your transformation with one of two powerful paths inside The FR4MULA. Each path is designed to give you the tools, guidance, and accountability to master your mind, body, and identity. Whether you’re looking for a self-guided experience or full support from Travis Wallace himself, there’s a clear path forward.
ELITE REINVENTION
EXPERT GUIDANCE
MENTAL DOMINANCE
TOTAL MASTERY
CHOOSE YOUR PATH TO REINVENTION
100-DAY REINVENTION
Intense, Focused, and Built for Results
For those who are ready to commit to a 100-day sprint, this program offers focused, hands-on support to help you push past stagnation and achieve rapid growth.
What You’ll Get:
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Access to The FR4MULA and all of its exclusive benefits
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Accountability & Progress Tracking to ensure you stay on course
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100-Day Training Program that’s customized to your goals
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2 Email Check-ins at key milestones (beginning and day 50)
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Bi-Weekly Mindset Group Zooms with Travis Wallace and other high performers
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100-Day Commitment to see real results in a short time frame
The 100-Day Reinvention is for driven individuals who want to achieve big results fast. If you’re ready for a short, intense sprint and thrive with clear deadlines and structure, this option is for you.
Reinvention Lab
A Full Year of Total Transformation
If you’re ready for the ultimate transformation, the 365-Day Reinvention is your path to lasting change. This option gives you unparalleled access, coaching, and support for an entire year.
What You’ll Get:
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Access to The FR4MULA Lab and all of its exclusive benefits
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Accountability & Progress Tracking to ensure you stay on course
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365-Day Training & Nutrition Program customized for year-long growth
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1:1 Quarterly Check-in via Zoom for personalized guidance and adjustments
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Bi-Weekly Mindset Group Zooms with Travis Wallace and other driven individuals
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Year-Long Contract to ensure your success over 12 months of continuous reinvention
The 365-Day Reinvention is for individuals who are ready to commit to a full year of mastery and transformation. If you’re looking for sustained growth, accountability, and elite support, this is for you.
THE PROVEN PATH TO TOTAL REINVENTION
MINDSET & PHYSIQUE: A COMPLETE REINVENTION EXPERIENCE
At The FR4MULA, we know that true transformation happens when mindset and physique work together. Success starts with believing in yourself, and nothing reinforces that belief like a strong, capable body and a confident, empowered mind. The FR4MULA combines these elements into a one-of-a-kind reinvention program for those who refuse to settle.
PROVEN FOUR-PHASE PROCESS
Our structured system—Rewire, Recommit, Reinvent, Repeat—ensures you achieve lasting progress by addressing both the mental and physical aspects of reinvention.
MINDSET MASTERY
Rewire your thinking, eliminate limiting beliefs, and develop the confidence to face challenges with a clear and empowered mind.
PHYSIQUE TRANSFORMATION
Build the discipline, strength, and energy to optimize your physical performance with customized training and nutrition plans designed to unlock your full potential.
SUSTAINABLE RESULTS
Reinvention isn’t temporary—it’s a way of life. The FR4MULA equips you with the tools and habits to evolve continuously long after the program ends.
EXPERT GUIDANCE
As a leader in reinvention, Travis Wallace brings unparalleled expertise and passion to guide you through every step of your journey, ensuring personalized support and accelerated transformation.
HIGH-TOUCH SUPPORT
The FR4MULA provides the personalized attention you need to thrive, succeed, and reach your highest potential.